News Summary
Furniture Marketing Group (FMG) has partnered with Intiaro to enhance customer engagement through advanced 3D visualization and product configuration solutions. This collaboration is expected to boost sales by 30% for FMG’s retail members and will be showcased at the 2025 Symposium in Las Vegas. The partnership promises to transform how furniture retailers connect with customers and improve their sales strategies.
A Partnership to Revolutionize Furniture Sales: FMG Teams Up with Intiaro
In an exciting move for the furniture industry, Furniture Marketing Group (FMG) has chosen Intiaro as its preferred partner for 3D visualization and product configuration solutions. This partnership aims to take customer engagement to a whole new level and streamline sales strategies for FMG’s extensive network of over 100 members, which represent more than 1,000 independently owned retail stores across the nation.
Enhancing Customer Engagement
So, what does this partnership actually mean for FMG members? Well, Intiaro’s groundbreaking technology will equip these retailers with powerful tools such as 3D visualization, product configuration, and content distribution, along with the exciting addition of generative augmented reality. Imagine being able to visualize furniture in your own space before making a purchase—this is the future that FMG and Intiaro are bringing to life!
Great Gains Expected
But wait, it gets even better! FMG members can anticipate a remarkable 30% increase in sales values when they utilize 3D visualization for premium fabrics and configurations. This means not only are customers likely to be more satisfied with their purchases, but retailers themselves could see a considerable boost in their bottom line.
Moreover, this partnership will also lead to a nine-fold increase in speed to market for product visuals, making it easier than ever for retailers to showcase the latest and greatest in their collections. With Intiaro’s experience in collaborating with renowned brands like Ethan Allen and American Leather, FMG members are in for a treat.
A Sneak Peek at the 2025 Symposium
The innovations brought on by this partnership will be showcased at the much-anticipated FMG’s 2025 Symposium, set to take place at Resorts World in Las Vegas this January 2025. Attendees can look forward to immersive experiences and live demonstrations that will truly illustrate the game-changing impact of 3D technologies in the furniture sector.
Pride in Collaboration
Jerry Baer, the president of FMG, expressed immense pride in this collaboration. In his words, he highlighted Intiaro’s deep understanding of retailer needs and the innovative solutions they bring to the table. “This partnership is something we’ve been really excited about. Intiaro’s insights and technology will empower our members to connect with customers in new and engaging ways,” he remarked.
On the other hand, Michal Stachowski, Intiaro’s chief commercial officer and co-founder, also shared his enthusiasm for the arrangement. He said, “Our goal is to equip FMG members with advanced 3D capabilities that allow them to visualize their products in an infinite number of configurations. We believe this will redefine the shopping experience.”
Looking Ahead
As we look ahead to 2025, there’s palpable excitement in the air for the potential benefits that this partnership will bring to both FMG members and their customers. With the furniture retail landscape continuously evolving, having cutting-edge tools like 3D visualization and augmented reality could well be the key to staying ahead of the game.
So, whether you’re a retailer or just someone who loves home decor, this news heralds exciting times. The synergy between FMG and Intiaro promises to create engaging experiences that will not only enhance how we shop for furniture but also transform how retailers conduct their business.
Stay tuned for more updates as FMG and Intiaro prepare to unveil their revolutionary offerings in early 2025!
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Additional Resources
- Furniture Today: FMG Partners with Intiaro
- Wikipedia: Furniture Industry
- Furniture Today: Lexington Deepens Digital Marketing
- Google Search: 3D Visualization in Furniture Industry
- Furninfo: Industry News
- Google Scholar: Furniture Marketing
- Simplilearn: IKEA Marketing Strategy Case Study
- Encyclopedia Britannica: Furniture Marketing
- Furniture Today: Dovr Digital Marketing Tools
- Google News: Furniture Marketing News